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How to Start Affiliate Marketing with No Money

Zero to Hero:


Affiliate marketing has emerged as a lucrative opportunity for individuals looking to make money online, and the best part is, that you don’t necessarily need a hefty budget to get started. In this guide, we will delve into the strategies and platforms you can leverage to kickstart your affiliate marketing journey without spending a dime. By the end of this article, you’ll have a clear roadmap on how to turn your zero investment into a profitable affiliate marketing venture.

Understanding Affiliate Marketing:

Before we dive into the practical steps, it’s crucial to have a solid understanding of affiliate marketing. In essence, affiliate marketing is a performance-based marketing model where you earn a commission for promoting someone else’s products or services. The key is to drive traffic and generate sales through your unique affiliate link.

Step 1: Identifying Your Niche:

While it might not cost money, finding the right niche is the cornerstone of a successful affiliate marketing venture. Choose a niche that aligns with your interests and has a demand in the market. Tools like Google Trends and keyword research can help you identify trending topics and products within your chosen niche. In the book Expert Secrets by Russell Brunson, he explains there are three main markets. Those are Wealth, Health and Relationships and each broad market has sub-markets and then smaller niches. So in thinking about your own niche, it needs to be something that you can believe in wholeheartedly. For example, Wealth includes finance, investing, property or real estate, and money. Each sub-market has many niche markets.

For Example
Wealth – Online business – organic lead generation via TikTok
Health – Weightloss – Keto diets for new mums
Get the idea.

Step 2: Selecting Affiliate Products:

After choosing your niche, it’s time to find suitable affiliate products. Look for products that offer competitive commissions, have a good reputation, and resonate with your target audience. Popular affiliate programs like Amazon Associates, ClickBank, and Digistore24 are excellent places to start, and they don’t require any upfront fees or any verification. Two other places are Warrior + and  JVZoo which are platforms where affiliate marketers promote their softwares and other types of online digital programs,  with these two platforms you do need to get verified in order to promote the products.

Step 3: Building a Platform:

While you may not have money to invest, you do have time and effort. Use free platforms like WordPress, Blogger, or Medium to set up a blog. You can even publish content on Google Sites. Quality content is crucial in attracting organic traffic, so focus on creating valuable, informative, and engaging articles related to your chosen niche. When using Clickbank and Digistore24 the vendors usually have a lots of free tools and content to help you promote their offers take advantage of the content they have created and model on what they have created.

Best Social Media Platforms for Promoting Affiliate Offers:

Once your platform is set up, it’s time to leverage social media to amplify your reach and drive traffic to your affiliate offers. Here are the three best social media platforms to kickstart your affiliate marketing journey:

  • TikTok:
    • Create eye-catching and informative 15 to 60-second videos related to your affiliate products.
    • Post two to three short videos every day within your niche to expand your reach. You can do face-to-camera or faceless videos. 
    • Optimize titles and use keywords to enhance searchability.
    • Post consistently and experiment with different types of content to identify what works best.
  • Instagram:
    • Create a visually appealing Instagram profile that reflects your niche.
    • Leverage Instagram Stories, IGTV, and Reels to showcase your affiliate products creatively.
    • Use relevant hashtags to increase the discoverability of your posts.
    • Collaborate with influencers in your niche for shoutouts or features.
  • Facebook Groups:
    • Join and actively participate in relevant Facebook groups related to your niche.
    • Share valuable content and engage with group members to build credibility.
    • Avoid direct promotion; instead, focus on solving problems and answering questions.
    • Occasionally talk about the affiliate products you are promoting when they provide genuine value to the group.

You can also repurpose your short video content on Instagram, Facebook Reels and YouTube to maximise your reach.
You might also want to read Beyond 9 to 5

Advanced Strategies for Zero-Cost Promotion:

  • Content Marketing:
    • Write SEO-friendly blog posts targeting relevant keywords.
    • Utilize guest posting on other blogs within your niche.
    • Leverage Quora and Reddit to answer questions and talk about your solutions.
  • Email Marketing:
    • Collect emails through your blog or social media channels.
    • Send regular newsletters with valuable content and affiliate product recommendations.
    • Use a free email marketing account and autoresponder tools at  Aweber or try Elfsight to create a contact form for your free Google Site.
  • Networking:
    • Connect with other affiliate marketers in your niche.
    • Participate in online forums and communities to share insights and learn from others.
    • Offer to collaborate on joint ventures or promotions to expand your audience.


Starting affiliate marketing with no money is undoubtedly challenging, but with the right strategies and dedication, it’s entirely possible. By identifying your niche, selecting the right products, building out a platform, and strategically using social media, you can start implementing strategies for a successful affiliate marketing journey. Remember, consistency and patience are key, and as you gain momentum, and start earning commissions, reinvest your earnings into scaling your efforts for even greater returns.